After a successful CSR initiative in 2022 LG Egypt announces the launch of the third season of LG Heroes CSR initiative for 2023, after signing MoU with Misr Alkheir foundation at LG’s office in Egypt. The initiative starts effective March until 31st of December, 2023. Covering 3 main sectors; Health, Education, and Social Solidarity across all governorates in Egypt.
With the MoU signing LG in collaboration with Misr Elkheir foundation is committing to paying attention to different hospitals affiliated with Misr Elkheir foundation, and providing modern technologies in purifying the air from dust and bacteria in order to provide better health and healthy atmosphere by providing LG air purifiers in different hospitals, and to assisting the foundation in facilitating marriage to families in need by providing advanced home appliances including televisions, washing machines, and refrigerators. In addition to taking care of children and young people through community education schools and providing advanced educational and technical capabilities for easy learning, by providing smart TV’s for schools.
Billy Kim, General Manager of LG Egypt added, “LG is committed to many important social responsibility activities throughout the year, focusing on our global foundations around corporate social responsibility in order to stay true to our brand identity, as we keep in mind the most important things that matter to our local community and implement programs that Keep up the aspirations. We are happy to partner with Misr Elkheir foundation and sign a MoU.”
Eng. Amal Mubdi, Executive Director of Resource Development in Misr El-Khair, praised the partnership and cooperation with LG Egypt to provide different appliances for social solidarity, health and education, as well as the supply of air conditioners, and appliances for orphan girls.